Tuesday, October 5, 2010

Comments, Comments, Comments!

Everyone loves to voice their opinion. I know that if I read a blog about something that interests me, I would want to get involved in the topic of discussion. Comments are an important part of blogs and it's a great way to get the community involved, especially if you want them to continue reading your posts. For example, they are useful if people need answers to questions and if you want to sell a product. Comments can also start a discussion topic, and get more readers interested in your blog. They are a useful way for people to communicate on a subject that they are passionate about.

If people want to write effective blog comments, they need to ask opened ended questions, ask more details about the post, be-openminded and state their opinion while keeping others in mind. There's always someone who lashes out about the subject and rudely states their opinion, or is just being abnoxious. YOU DO NOT WANT TO BE THAT PERSON. That will offend the person who posted the blog, cause you to loose credibility, and it will also frusturate people. As you write a comment, just be conscious that they are written with good intentions and that you will not get your point across by being one of "them."

*Any other tips on how to write effective blog comments?!

Sunday, September 26, 2010

Topic of The Week_Dream Job

I don't know eactly what my dream job in public relations would be. I do know that it would have something to do with working for a non-profit organization. When I did some research, I found a particular job that interests me: Media Relations Associate Specialist fot the World Wildlife Fund in Washington, DC.

This is an area of specialty I would be extremely interested in, because it's a global conservation organization. In this job I would have PR responsibilies such as, researching press releases, press statements and media advisories, pitching to journalists, tracking progress and media placements, and helping develop communications strategies. I would also have to maintain good relations with key journalists. My decision to want to work with a non-profit agency was because of the activity we did in class. This narrowed down the search for my dream job!

To learn more visit:

http://jobs.prsa.org/c/job.cfm?site_id=2170&jb=7228972

or

http://www.prsa.org/jobcenter/

to find your dream job in Communications/PR!

Bernay_1923

Bernay-the father of public relations?


Bernays established ample public relations principles in “Crystallizing Public Opinion,” in 1923. He stood out to me as a historic figure in public relations because the principles in this book are still being used today. He belived that corportations should accept the idea of social responsibility, which led him to refuse to work with unethical clients. This is important to me because I also think the idea of corporate spcial responsibility is extremely important. Some of the concepts he created relates to what we are learning in class as well. For example, that public relations should promote new ideas and progress, and it should build a public conscience.

Bernays has established many concepts and principles for public relations that are still in use today. This is why I consider him the father of public relations.

Who would you call the father of PR?